Links & QR codes
Links are the core object of the platform: each one is a branded short URL with a matching QR code, and every link belongs to exactly one workspace. The public tracking URL encodes a short code; analytics and exports always stay inside the workspace boundary.
Who can create or edit?
Owners and admins can create and edit link content. Analysts and members may view dashboards according to policy. Deleting links is restricted to owners.
Organize with folders, tags, and controls
Group links into folders per client or campaign, apply tags for cross-cutting themes, and govern sensitive links with expiration dates and password protection. Bulk import brings existing short links into a workspace via CSV or the API.
Destinations and validation
Destinations must be valid HTTP or HTTPS URLs. Operators can restrict allowed hostnames using QR_DESTINATION_HOST_ALLOWLIST so campaigns cannot point to arbitrary domains.
How do I configure UTM and campaigns?
Per-link default UTM fields and a campaign tag roll into click and scan records and analytics. Incoming query parameters on the tracking URL override defaults when present. See UTM & tracking.
QR asset export formats
Every link ships with a QR code. Download SVG for vector workflows, PNG for slides, or PDF for print proofs when your role can view the link. Logo and error correction settings are respected.
Lifecycle: active vs archived
Archive links you no longer promote; they remain addressable for historical analytics. Deletion is destructive and limited to owners.
For administrators
Quota enforcement ties to plan tiers—active link counts and monthly click and scan volume. Review Billing & plans and Architecture.